More than
a booking app.
The retention engine
for your clinic.

Your own branded app where patients book, pay and come back. Push reminders, patient segments and targeted campaigns — built in. Connected to your HIS. Running on your servers.

Patient App Retention Tools HIS Integration Self-hosted

Where clinics typically lose revenue

These are industry averages — not promises. But they show where the opportunity is.

23.5%
Appointments are no-shows
Every empty slot is revenue that could have been earned. Online booking with reminders helps fill them.
48%
Patients never return
Nearly half of patients visit once and disappear. Automated follow-ups and a direct channel bring them back.
23%
Calls go unanswered
When patients can't reach you, they book elsewhere. An app gives them a 24/7 channel — no call needed.
QUICK ESTIMATE

How much could your clinic recover with Holty?

Assumes 23.5% baseline no-show rate, 40% no-show reduction from in-app reminders, 10% return-visit lift from retention campaigns, 6.9% booking lift from 24/7 self-service (23% unanswered calls × 60% booking intent × 50% capture), and 5% care-plan upsell. Replace assumptions with clinic-specific data when available.

Estimated monthly recovery
€0/ month
No-shows recovered€0
Lapsed patients reactivated
≈ 1 in 5 of the patients who would otherwise never return.
€0
Missed calls converted€0
Upsell from care plans€0
Holty solution

Holty closes all three gaps.And does more.

Branded for your clinic, native on iOS and Android.

Booking & scheduling

Patients find the right doctor themselves — by specialty, symptom or name. Less triage on your front desk, fewer mis-booked appointments.

eKYC & medical data

Selfie + ID verification before any data access. Audit trails and role-based access keep records private.

Records & results

Lab reports and medical history, straight from your HIS — download, view or share in one tap.

Programs & packages

Bundle services into branded care programs — patients book one, you sell more.

Payments & subscriptions

Card, in-app wallet, subscriptions, family pay — every way patients want to pay, in one app.

Telemedicine, built in

Doctors and patients connect by video call right inside the app — no third-party tools, no extra logins.

  • Video calls in the app, web version for doctors
  • Starts directly from the booked appointment
  • Secure file sharing between doctor and patient
BY SYMPTOMS · SMART SEARCH

Patients describe what they feel. The app routes them to the right specialty.

Free-text symptom input, AI refinement, specialty matching. Fewer mis-booked appointments. Less triage on your front desk.

The retention engine

Segment your patient base, run targeted campaigns, send push reminders, track what’s working.

Auto-segment by age, diagnosis, visits
Live updates from your HIS
Family accounts grouped as one
Reuse segments across campaigns
Push, SMS, email — one dashboard
Smart triggers fire automatically
Targets segments — no manual lists
Conversion tracked per campaign
Revenue, retention, conversion live
ROI breakdown per campaign
Performance per audience segment
30-day trends & chart export
HOLTY · Back office

Control Audiences

New segment
Total patients
12,450
Active segments
14
Auto-updated
100%
Diabetes monitoringUpdated 2h ago · auto
248 Active
Inactive 6+ monthsWin-back targets
312 Active
Annual checkup dueLast visit > 11 months
186 Active
Family accountsParents linked to children
94 Active

Run Campaigns

New campaign
Active campaigns
14
Push open rate
12%
New bookings
312
↑ 18% wk
CampaignChannelSentOpensBooked
Annual checkup nudge Push 1,420 192 87
Diabetes follow-up 248 76 31
Spring health package SMS 3,150 410 142
Win-back: 6+ months gone Push 312 58 19

Track Performance

Last 30 days
Revenue
€48.2k
↑ 12%
New patients
412
↑ 6%
Retention
68%
↑ 4%
Bookings & revenueApr 2026
THE RETENTION ENGINE

Bring back 3 in 10 lapsed patients — on autopilot

Triggers fire from real patient events. Segments build themselves. The right message lands on the right channel. You watch the bookings come in.

ONE AUTOMATION, END TO END

1 · TRIGGER
No visit in 6 months
Fires from HIS records · no manual list
2 · AUDIENCE
1,240 patients
Auto-segmented · refreshed daily
3 · CHANNEL
Push SMS Email
3-day SMS fallback if push unread
4 · OUTCOME
198 booked
+€11,880 / mo
Patient receives
YOUR CLINIC now
Time for your annual check-up
Book this week with Dr. Popescu and get 15% off — tap to pick a slot.
Last 7 days · this automation
Sent
1,420
Booked
198
Conv. rate
14%
Revenue
€11.9k

RUNS ACROSS THE WHOLE PATIENT JOURNEY

Day 0
Visit booked
Day 7
Post-visit NPS
Day 90
Treatment recall
Day 180
Check-up due
Day 365
Win-back offer

WHY HOLTY

Your clinic. Your patients. Your data.

Booking marketplaces own the patient relationship, the data and a cut of every booking. Holty is the opposite — your branded app on your servers, no commission, retention tools built in.

HoltyBooking Marketplaces
Who owns the relationship
Patient loyalty stays with
Your clinic brand
The marketplace brand
Payment commission
0%
10–30% per booking
Patient data lives on
Your servers
Their servers
GDPR compliance
Self-hosted, GDPR by default
Shared-controller risk
Marketing & growth
Direct channel to patients
Push, SMS, email — yours
They own the channel
Marketing to YOUR patients
Audiences + AI built in
They market to theirs, not yours
Package & program sales
In-app catalog
Single-visit bookings only
AI follow-ups after discharge
Auto-parsed reminders
Not in scope
Technical
HIS integration
Ready-made connectors
Not supported
Out-of-the-box patient traffic
You bring your existing base
Built-in marketplace traffic

Same product. Two ways to deploy.

Every Holty feature ships in both paths. The only difference is where it runs — our cloud or your servers.

Included in both

Branded iOS & Android apps
Patient booking & payments
AI symptom helper
Retention engine (segments, campaigns, push, offers)
HIS integration
Self-service patient portal
Analytics & reporting
GDPR-compliant by design
Multi-language support

The only difference:

White-Label SaaS

Clinics without a dedicated IT team.

We host it. We manage updates, security and infrastructure. Your team focuses on patients, not servers.

On-Premise

Hospitals with data residency requirements.

Runs on your infrastructure. Your IT team has root access. Patient data never leaves your network.

Does this sound like your clinic?

Patients book once and never come back — and we have no idea which ones we lost, or why.

Doctors recommend a follow-up in 3 months — but nobody tracks whether the patient actually returns.

We have thousands of patients in our records — but no way to reach them with a campaign or an offer.

Building our own app was quoted at €150K and a year of development — before patients ever see anything.

Holty solves all four and even more. In weeks, not months.

Book a Demo

Three steps to launch

Connect, install, go live — patient data stays with you.

Connect
Holty connects with your HIS API (schedules, doctors, results, records).
Install
Runs on your servers. Patient data never leaves your hospital.
Go live
App goes live in App Store & Google Play under your brand.

Ready to discuss?

Sources

  1. Global average no-show rate 23.5% — National Library of Medicine; MGMA Stat Poll, Jan 2025. PMC, MGMA
  2. Patient churn rate 48% — Etactics, "45+ Patient Retention and Churn Rate Statistics," 2024. Source
  3. 23% of calls to medical practices go unanswered — MGMA DataDive, 2025. Source